Gritty Pretty · Sarah Tarca takes a cold, hard look at whether icing your face actually does anything (other than make it cold).
Before I sat down to write this article I had a bit of a pre-game scroll on Insta and the first thing Zuckerberg served me was a video of Bella Hadid dunking her face into a bowl of ice water. This proves two things: the first is that the Instagram algorithm is now actually inside […]
